Marketing

Your Facebook and Instagram pixel fires on all your public event pages once the visitor has accepted cookies. Enter it once, it applies to all events.

Digits only. You find it in the Meta Events Manager under "Data sources".

Also sends each purchase to your pixel from our server. Sales in the ticket shop on your own website, payments that leave the page and buyers with an ad blocker then count too. Only for buyers who agree to ad measurement.

Save your Pixel ID first.

Also reachable under Settings → Marketing tracking.

Your TikTok pixel fires on all your public event pages once the visitor has accepted cookies — page views, checkouts and purchases. Enter it once, it applies to all events.

Letters and digits. You find it in TikTok Ads Manager under Tools → Events → Web events.

Lists your events on echo.lu, Luxembourg’s event agenda — dates, venue, prices and a link to your ticket shop. Events are sent once you publish them and every change follows. Echo’s team reviews each event before it goes live.

Paste a new key only to replace the saved one. Echo issues each organisation its own key on echo.lu. Paytix stores it encrypted and uses it only for your events.

Shown on Echo as the contact for your events. Echo also needs it to add a venue it does not know yet.

On echo.lu: 1 in review.